EMC PUBLIC RELATIONS

Beth Cocchiarella is the president of EMC Public Relations, an agency focused on communications, crisis management and media training. The agency has vast experience in content development, targeted audience engagement through social and earned media, as well as strategic organizational communications. 

She began her career in broadcast news, working in multiple markets in Texas and Florida before transitioning into public relations in 2000. Reporting in the field and on the anchor desk, she provided in-depth stories around time spent with then-Texas Governor George W. Bush, Senator John Glenn (upon his return to space) and reported for FOX News during coverage of the death of Payne Stewart. 

As an experienced crisis communications strategist, she worked alongside Orlando’s top communications professionals following the tragedy at the Pulse Nightclub in 2016. “It was important to communicate the safety of Orlando as a top tourism destination while telling the stories of the heroes that emerged and to show gratitude for the love and support that poured in from around the world,” she said. 

At EMC, Beth wields a full spectrum of strategic and tactical communications tools and has represents such clients as Kelly’s Homemade Ice Cream, Foxtail Coffee Co., Goldfish Swim School, Park Square Homes, Simple Life, CSCI, and more.